Branding, lettering and illustration. Austin, TX.

Regular Ol' Bread

Client
Regular Ol' Bread
Year
2026
Services
Wordmark, Lettering, Illustration, Branding

Regular Ol’ Bread is a pop-up bread baking project in Austin, TX. They wanted folk whimsical imagery to use on stamps, instagram posts and other branding.

I made three wordmark layouts, a badge, a swan mark, and a set of illustrations: birds on a loaf, a farmer watering a plant, a figure holding a bag, and two sheep that split the name.

Everything was drawn by hand in Procreate, vectorized, and delivered as SVG+PNG.

All nine Regular Ol' Bread pieces in a checkerboard of cream and black squares, showing three wordmarks, the badge, the swan mark, and four illustrations.
Regular Ol' Bread in two lines of stitched, cross-stitch-style capitals, black on cream.
Two-line wordmark.
Regular, Ol' and Bread stacked on three lines in stitched capitals, white on near-black.
Stacked wordmark.
The two-line wordmark with a small row of stitched ornaments between the lines, black on cream.
Stacked wordmark with ornament.
An oval badge with Regular Ol' Bread lettered around a man scattering seed and a goose carrying a loaf, white on near-black.
Badge.
Two swans facing each other over a small bread bag, with Regular and Ol' Bread lettered underneath, black on cream.
Swan mark.
Two birds perched on a long loaf of bread, white line on near-black.
A farmer in a wide hat watering a small plant with a watering can, black on cream.
A figure holding out a bag, white on near-black.
Two sheep facing each other, one with Regular lettered on its side and one with Bread, black on cream.